TOTM - Safer than a Tampon

Cigarettes. Candles. Condoms. T shirts. Sausages. Sponges. Even ad campaigns have more safety regulations than tampons.
Alongside period care brand TOTM, we set out to change that with a campaign that highlighted this absurd truth through flyposters, film, gifs and even merchandise.

The campaign helped propel the petition past 17,000 signatures,
prompting a Government response confirming the regulations will now be reviewed.