British Arrows, Silver and Bronze
Creative Review Annual shortlist, best writing
When you get a bargain, you can’t help but tell someone about it.
And that truth formed the basis for You Can’t Help But Say When It’s eBay.
Five films explored the moments people can’t help but overshare.
Backed up with accompanying OOH, social and radio.
I worked as lead writer, scripting the films and coming up with the tagline. The campaign has been nominated for nine British Arrows.